Victori + Mo

VICTORI + MO is a collaborative effort among dealers, curators, collectors and artists in Bushwick, Brooklyn dedicated to presenting and developing emerging and mid- career contemporary artists who engage with concepts and ideas relevant to life in an increasingly global community. By providing a space unmoored to particular doctrine, VICTORI+MO aims to transcend geographic and cultural boundaries and create dialogue, not only between the art world and viewing public, but across generations.

Opportunity

VICTORI + MO was gaining traction as an up-and-coming gallery in Bushwick, but needed support around messaging and media placement to position themselves as key players within the Brooklyn community.

Solution

A&O’s solution was to develop relationships between the gallery and key publications to position the gallery as one of the strongest and most mature in the area in terms of exhibition programming and curatorial rigor. A&O consults with the gallery on external messaging to ensure it not only remains consistent, but articulates itself clearly and with attention toward its future.

Results

Media placements have included Artforum, Artnet, Blouin Artinfo, Widewalls, Hyperallergic, Wall Street International, Bedford and Bowery, Brooklyn Magazine, Installation Magazine, Artslant, Artnet, Art Zealous, Art F City, Brooklyn Paper.