Miya Ando is an American artist who lives and works between New York City and Los Angeles and is known for her metal paintings which encapsulate both ephemerality and permanence in their subtle, brilliant color gradients. A&O was selected by Miya Ando to execute a PR campaign on the occasion of several bi-coastal exhibitions including “Clouds” at the Noguchi Museum, as well as develop overall long-term messaging.
Solution
A&O liaised with Ando and representatives from partnering galleries and museums, assisting with media strategy, press releases and messaging pertaining to any Miya Ando exhibitions. As a result of A&O’s integrated strategy, press was secured in major media outlets including Artnet, Cultured, and Blouin Artinfo.