Abigail Ogilvy Gallery

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ABOUT

Abigail Ogilvy Gallery provides a platform for new perspectives and education through independent curation and artist partnerships. Their collaborative approach upends the traditional gallery model and aims to enhance the careers of artists, curators, collectors, and other art world professionals, both emerging and established. With spaces in Boston and LA, AOG provides a link between creative communities on the coasts and expands the reach of artists who have not yet been recognized or shown in these areas. The gallery program primarily features guest curators in order to share diverse perspectives and voices within the Los Angeles area and the greater art market. Owner Abigail Ogilvy Ryan founded the Boston gallery in 2015 and opened the LA location in 2023. AOG is committed to showing a wide range of artistic ideas and media.

OPPORTUNITY

Abigail Ogilvy Gallery had recently expanded their gallery from Boston to second location in Los Angeles and needed to get word out about their new space, attract new audiences, and garner coverage for LA location.

SOLUTION

A&O Public Relations provided business strategy development, press release writing, curatorial advisory, audience cultivation, event listings, pitch writing, media placement, event planning, VIP relations, and invitation outreach. Learn more about A&O COMMUNICATION AND MARKETING SERVICES.

RESULTS

Press placements and event listings brought in local audiences of art enthusiasts and connected the gallery to local arts and culture writers.

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